Refuge Salon of Franklin
Refuge Salon of Franklin
Refuge Salon of Franklin is a locally owned salon that brings a modern, welcoming experience to the Franklin community. As a new business, the owner needed an online presence that reflected the salon’s style and made it easy for clients to learn more, explore services, and get in touch.
We built a custom WordPress website from the ground up to give Refuge Salon a clean, professional, and easy-to-navigate platform. The site captures the salon’s personality through elegant visuals and warm messaging while providing the functionality needed for client connection and growth.
Launching a new salon meant starting from scratch with no existing digital presence. Refuge Salon needed a website that could introduce the brand, showcase services, and communicate the right balance of professionalism and approachability. The challenge was to build a strong foundation that would help attract and retain clients from day one.
We designed and developed a custom WordPress website that reflects the salon’s modern yet inviting aesthetic. The layout focuses on simplicity and clarity, allowing visitors to quickly access key information about services, location, and contact options. Every design choice, from color palette to typography, was made to match the salon’s calm and refined atmosphere.
The finished website provides Refuge Salon of Franklin with a polished and welcoming digital home. It highlights the salon’s services, reflects its brand identity, and gives clients an easy way to connect. The site is both beautiful and functional, helping the salon make a strong impression in a competitive local market.
Refuge Salon of Franklin
This section was designed to reflect the calming atmosphere and natural beauty that define Refuge Salon of Franklin. Through warm tones and balanced imagery, it captures the salon’s serene, rejuvenating spirit and reinforces the peaceful environment clients experience the moment they walk in.
The home page for Refuge Salon of Franklin greets visitors with warmth and simplicity. The clean design, natural tones, and minimal layout mirror the salon’s peaceful atmosphere. By placing location and contact details front and center, the site creates an inviting, approachable first impression.
The New Client section creates an easy and welcoming first step for visitors. With a clear call to action and calm, earthy tones, this layout makes connecting effortless. Designed to reflect Refuge Salon’s personalized approach, it simplifies onboarding while maintaining a sense of warmth and professionalism.
This mobile view highlights Refuge Salon of Franklin’s responsive design, ensuring the brand’s calming and professional atmosphere translates seamlessly across every device. The clean layout, soft tones, and balanced spacing mirror the salon’s commitment to creating a welcoming first impression both online and in person.
The Meet the Owner section introduces Lacey Fullilove with warmth and personality. The clean layout and soft tones reflect the salon’s calm, welcoming atmosphere. Paired with authentic imagery, this section builds trust by sharing Lacey’s story, experience, and passion for helping clients feel confident and cared for.
The Salon Booking page provides a smooth and intuitive experience for new and returning clients. With a minimalist layout and warm design accents, it keeps the focus on convenience. This section reinforces Refuge Salon’s commitment to personalized care by making appointment scheduling quick and approachable.
Every great project starts with a simple step. Let’s create something that works for your business and your goals.
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